Nice to meet you

xforwhy is the creative home of Jamie & Kate Saunderson. We founded xforwhy in 2020. Let’s face it, we had a lot of time to think about things that year.We created our little company to make meaningful, inspiring & beautiful creative work delivered straight to the door of meaningful & inspiring brands.

Kate is our resident expert in web design, CMS, project management & all things finance.She gained her experience in tech working in the music and TV industries at companies like EMI, Channel 4 and Warner Music. No, she can’t get you a record deal. We’ve tried.

Jamie is our chief scribbler, ideas man & pixel pusher. He’s an award-winning graphic designer with 15 years of strategic branding experience.He’s worked on some of the biggest global brands for clients like Heineken, Coca-Cola, Unilever and Mars. He’s been Design Director at both Elmwood & Bloom in London and the Creative Director of Osborne Pike in Bath.

Our Experience

We're Small

Being small has big advantages. It allows us to be nimble, react quickly and flex as needed. After all, every brief is different and every challenge unique. So we embrace remote working & run a virtual studio. Pulling together a network of trusted creative collaborators from all over the world to suit the specific needs of each project.

We don’t have a swanky brick-walled studio, a ping pong table or even any bean bags. Instead your budget is spent on the brief and you get the best team for your project. For us, it means the freedom to live and work in a setting that makes us all happy, healthy and inspired everyday.

Awards


New York Festivals, DBA Design Effectiveness, Mobius, D&AD New Blood, Pentawards, GDSA American Graphic Design Award, The Drum Chip Shop Awards.

Work with us.

We love meeting new people. Feel free to drop us a line to say hi, talk about your project and find out how we can help you build your business.