Bird Kitchen Clothing

Bird Kitchen Clothing was founded by food writer, cafe owner and all round good egg Vicky North back in 2019. Working with former Toast pattern cutter, Nicola Ridd-Davies, Vicky injected tailoring into the kitchen apron and created something beautiful, long-lasting and comfortable to wear. The apron reimagined.

We partnered with Bird on the second phase of their development, crafting an engaging and versatile brand identity that any cook or kitchen creative would be proud to wear. Roll-out included all things digital, including some back-end eCommerce tinkering (don’t laugh) in Shopify. We developed the brand ToV, created custom illustrations & designed engaging brand touchpoints.

What we did.

Brand Identity
Typography / Lettering
“I was thinking about the difference working with xforwhy has made to my brand. In a nutshell, you’ve enabled me to go pro and position Bird correctly. To charge the price that I need to charge for the type of products I make. Until I worked with you both I hadn’t understood the difference that professional branding can make to the perception of my products, I was still in that ground zero zone of pricing too low. This is such a massive hurdle that you’ve enabled me to sail over. It’s been a good process.”
Vicky North
Founder, Bird Kitchen Clothing

Work with us.

Say hi, ask us why, tell us about your project.

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